Cameron Norsworthy

“This industrialized mindset of prioritizing our external over internal, productivity over presence, outcome over process is a problem. It negates the very self-management and self-optimization required of us to meet our optimal experience. We need to get to a state where things are flowing through us. Where we are letting it happen, rather than making things happen. So the next time you face a challenge, adopt this simple paradoxical shift: Instead of focusing on this predetermined outcome or the fear in the rhetoric around it, prioritize flow and the quality of your experience. Instead of these many fight, flight, freeze responses we can find flow.” Cameron has been a junior British tennis player, has been a successful entrepreneur for over 15 years, and awarded the Outstanding Academic Achievement Prize for reports surrounding flow and performance. Cameron has coached over 10 World Champions, many entrepreneurs, school principles and leaders towards performance betterment, culture reform, and life fulfillment. Cameron has recently secured a publishing deal with MacMillan and agent Curtis Brown for a book on flow. Fascinated by experience, optimal performance and innovation, Cameron gives immersive talks that help others understand how they too can integrate optimal experiences in their life. Through personal experience, client case studies, and a synthesis of cutting edge research, Cameron’s talks are compelling and fascinating. Cameron has given talks at governing bodies, corporations, schools, TEDx, and graduation ceremonies. Cameron has focused on optimal human functioning and flow in his undergraduate and postgraduate degree as well as his PhD. Cameron is a qualified Professional Certified Coach (PCC), holds a post-graduate certification in Business and Personal Coaching, and numerous certifications in a range of coaching and professional development domains. In 2013, Cameron founded The Flow Centre to put Flow in the public eye.